Yamaha names marketing manager

Kevin Norcross is responsible for all golf car and utility vehicle marketing.

Kevin Norcross has been named Marketing Manager for Yamaha Golf-Car Company (YGC), a division of Yamaha Motor Corporation. He is now responsible for all golf car and utility vehicle marketing activities.

“Kevin’s extensive knowledge and background in the golf car industry, combined with his management skills, make him the ideal person for this very important role. He has been a key part to our success, especially with the launch of The Drive,” said Rocky Atarashi, YGC President.

Norcross has more than 20 years of diversified experience in the golf car business and its operations. He joined Yamaha in 2002, and most recently served as Business Development Manager for YGC. “Having worked very closely with YGC’s direct sales team, as well as YGC’s growing distributor and dealer network, he and his team will continue to grow YGC’s presence with in the golf car and utility vehicle product segments,” said Stan Miser, Division Manager.

Yamaha Golf-Car Company, headquartered in Newnan, Georgia, manufactures the most highly engineered and high quality golf car and utility vehicles in the industry. Yamaha also offers a complete line of transportation and specialty vehicles.

Call 800-747-4027 for more information, or visit the Web site at www.yamahagolfcar.com.