Umbrella Weather, LLC has launched Turf Threat Tracker (T3) as a subscription service that provides turf professionals with industry specific hour-by-hour weather forecasts. The service gives users access to every important weather parameter in one place.
T3 subscribers get access to innovative forecasts such as evapotranspiration rate, soil moisture, soil temperature, plant canopy moisture and frost formation probability. Other features include a comprehensive radar with real-time lightning detection, an alert-driven threat matrix and access to a nationwide disease tracker. Forecasts are created using some of the highest resolution weather data available, enabling T3 to provide pinpoint, course-specific forecasts up to 48 hours in advance.
“The reception to T3 in the turfgrass industry has been incredible,” said Umbrella Weather, LLC co-founder Andy Moffitt. "Giving golf course superintendents weather data they’ve never seen before and seeing how they are incorporating it into their operations has shown us the value that T3 holds.”
Turf Threat Tracker is a product of startup Umbrella Weather, LLC, founded in 2021 by a team of four meteorologists with years of experience in golf and meteorology. Having launched to a select group of golf course superintendents in April, T3 has experienced rapid growth and now has over 90 golf courses in the United States and Canada using the service.
"When superintendents have to make weather decisions on the fly, they might have had to go to five or six websites to make a decision," co-founder Herb Stevens said. "By the time they get to the fifth one, they've forgotten what the first one said. We’re here to change that.”