Rich Scott has joined Advanced Sensor Technology, the makers of UgMO, as executive vice president of sales.
"UgMO offers a powerful combination of strong water cost savings, improved turf quality and prudent natural resource conservation at a time when all three are very important," said Scott. "It is exciting to be involved with a technology that is changing the world in a very positive way. Never have the demands on water use around the globe been greater, and UgMO is enabling a much more effective and intelligent way to manage this scarce resource."
Walt Norley, CEO and founder of Advanced Sensor Technology, is delighted to have Scott’s experienced sales vision focused in on the company's wireless sensor solution. "Since launching UgMO to the golf turf world in February, our technology has gained incredible momentum and great reviews,” he said. “Rich's background and energy will harness that momentum to further elevate the UgMO experience for our customers and our team.”
Scott brings to UgMO more than 25 years of information technology industry sales and marketing leadership experience from Fortune 100 and entrepreneurial companies. He will build out UgMO's national sales and support organization to bring the technology, agronomic consulting support and customer service nationwide.
Prior to forming his own sales consulting firm, RC Scott & Associates, in 2008, Scott was the executive vice president of sales and marketing at Antenna Software where his processes contributed to an 81 percent revenue increase. Before Antenna, Scott was senior vice president of sales for Thomson/NETg, a $150 million/year software and services division of Thomson Inc. There, he led an organization of 85 sales people, 50 inside sales people and 12 managers to double-digit growth while reducing sales operational costs by 25 percent. Scott also has held leadership roles at Entrust, Sybase and Soft-Switch/Lotus Development. He began his career with IBM.
