ProLink launches touch-screen GPS system

ProLink Touch includes new player, management and advertising features.

ProLink Solutions its ProLink Touch GPS system to enhance golfers’ experiences and course operators’ effectiveness.
 
ProLink Touch is a cart-mounted touch-screen GPS system. ProLink Touch is presented on sleek and slender, 10.4-inch, high-resolution color screens.
 
Golfers, via the touch of ultra-bright screens, access richly detailed flyover views of each hole from any location to assist their shot-making. In addition, the system’s enhanced scoring functions will automatically calculate side bets such as “Nassau” and “Skins” to alleviate score discrepancies.
 
For courses’ bottom lines, ProLink Touch’s expansive memory stores up to 7,500 ads, generating incremental revenue through a larger sales inventory. Designed with a new, proprietary custom interface, ProLink Touch delivers lightning-fast cart-to-clubhouse communication for all purposes including two-way communications, golfer safety, food-and-beverage orders and pace-of-play alerts.
 
Advertisers benefit from ProLink Touch, as the system accommodates various ad shapes and sizes while rotating spots continually. This gives advertisers greater flexibility and a wider range of pricing options. Additional playing functions encourage more frequent golfer interaction with the screen, increasing ad impressions. Video features and advertising will be standard on the system, without disturbing the playing environment. ProLink Touch’s fully interactive data collection screen allows for personalized scorecards, handicapping and data mining functions.
 
The ProLink Touch GPS system is equipped with Wi-Fi, RF (radio frequency) and RFID (radio-frequency identification) technology to speed communication between the clubhouse and players. RFID allows for quick and easy golfer interaction with the screen and enables ProLink to integrate future functions requiring secure data transmissions such as point-of-sale benefits.