OnGolf announced the closing of its innovator special program. The program was a one-time offer for superintendents to be among the initial users of the industry’s first business intelligence platform. In just six weeks, the plug and play program sold out to 25 leading golf courses in North America. OnGolf carefully targeted superintendents who would embrace data as a source to improve performance. These courses all have diverse environmental and management challenges including water restrictions, high water costs, disease mitigation and rising labor costs.
“This is a promising sign for the future of the golf course industry” OnGolf CEO Walt Norley said. “The early success of this program is validation that golf course management can operate from one dashboard for the entire course. Similar to the agricultural market, the golf industry is poised to adopt a business intelligence platform that has been highly successful in reducing the costs to manage while improving performance and yield levels.”
OnGolf offers a ground-breaking platform that gives superintendents the ability to customize the best solutions for their course – and manage it all in one place. Main features of the platform include water management, health indicators, playing conditions indicators and labor management. As the initial users of the platform, the OnGolf innovator special program subscribers are adopting the practice of making decisions based on factual insights from their course data as a guide critical to turf health, playing conditions and operating costs.
“As a new golf course superintendent, I recognized how much real-time data and historical documentation can make a significant financial and agronomic impact for a facility,” said Tyler Bloom, superintendent at Sparrows Point County Club in Baltimore, Md. “We have 27-holes of golf and 275 acres total to manage on a daily basis with a very unique setting and membership. With the help of OnGolf, I am more equipped to lead our golf course, department and facility into the future.”
The initial roster of subscribers includes golf courses throughout the U.S., and one in Canada – offering vast geographic and environmental diversity. OnGolf innovator special program subscribers include:
-- Mississaugua Golf Club, Ontario, Canada
-- Llanerch Country Club – Havertown, Pa.
-- Duke University Golf Club – Durham, N.C.
-- Rivermont Country Club – Johns Creek, Ga.
-- Westmoreland Country Club – Wilmette, Ill.
-- The Vaquero Club – Westlake, Texas
-- Philadelphia Cricket Club – Flourtown, Pa.
-- Sparrows Point Country Club – Baltimore, Md.
-- Grayhawk Golf Club – Scottsdale, Ariz.
-- The Riviera Country Club – Pacific Palisades, Calif.
-- Saucon Valley Country Club – Bethlehem, Pa.
-- Secession Golf Club – Beaufort, S.C.
-- Shadow Creek Golf Club – North Las Vegas, Nev.
-- St. George’s Golf & Country Club – Setauket, N.Y.
-- Wade Hampton Golf Club – Cashiers, N.C.
-- Woodway Country Club – Darien, Conn.
-- Bob O’ Link Golf Club – Highland Park, IL
--Tiburon Golf Club – Naples, Fla.
-- The Los Angeles Country Club – Los Angeles, Calif.
-- Desert Mountain – Scottsdale, Ariz.
-- Merion Golf Club – Ardmore, Pa.
-- Medinah Country Club – Medinah, Ill.
-- Kirtland Country Club — Willoughby, Ohio
-- Card Sound Golf Club – Key Largo, Fla.
-- SunnyBrook Golf Club – Plymouth Meeting, Pa.
Two early subscribers of OnGolf were Desert Mountain Golf Club in Scottsdale, Ariz., and Merion Golf Club in Ardmore, Pa. Matt Shaffer, director of grounds at Merion is an OnGolf co-founder, and Shawn Emerson, director of agronomy at Desert Mountain heads the company’s advisory board.
