Atlanta – Georgia-Pacific expanded the availability of Nitamin Steady-Delivery fertilizer technology in the turf market through agreements with The Andersons and ProSource One.
Nitamin Coated Sand manufacturer Fairmount Minerals has added The Andersons as a partner in a national expansion of its distribution capabilities. In addition, Georgia-Pacific has entered into an agreement with ProSource One to add Nitamin as the exclusive nitrogen source in its ProForma premium line of fertilizer products.
Nitamin fertilizer technology is a slowly available nitrogen source developed by Georgia-Pacific scientists that ensures a steady supply of available nitrogen in the soil for an extended period of time, keeping turf healthy and green for months with fewer applications and low risk of turf burn. A non-coated, urea-based polymer, Nitamin provides a quick initial green-up with extended nitrogen release and promotes dense, uniform turf growth. Nitamin also binds to the soil cation exchange capacity (CEC), minimizing nitrogen loss through leaching and volatilization.
“With its multiple benefits, Nitamin is an extremely effective fertilization tool for turf managers,” says Wally Walsh, Nitamin turf sales manager for Georgia-Pacific. “These well-respected and knowledgeable distributors will help us get our Nitamin Coated Sand and liquid products to the superintendents who will benefit from our innovative technology.”
The Andersons
The Andersons’ partnership with Fairmount Minerals means that Nitamin Coated Sand will be available nationally through its independent turf distributors, says Mike Bandy, turf product marketing manager, The Andersons. The Andersons, based in Maumee, Ohio, began distribution of Nitamin Coated Sand in early January.
“We’re interested in Nitamin Coated Sand as a new way to deliver a long-lasting steady-delivery nitrogen source to the turf in specific situations,” Bandy says. “We look forward to teaming up with Fairmount Minerals to broaden the availability of this unique product for golf course superintendents and turf managers in all 50 states.”
ProSource One
ProSource One, based in Memphis, Tenn., initially will blend, label and distribute six fertilizer products containing liquid Nitamin, with additional product offerings planned for the future, says Mike Roberts, ProSource One regional proprietary specialist.
Roberts adds that the products will also be distributed in specialty ag markets.
“The partnership with Georgia-Pacific is an excellent opportunity for us to meet the rising demand for quality slow-release fertilizers,” Roberts says. “We operate in highly competitive markets, and our customers expect quality products to address their turf management needs. With Nitamin in our portfolio, we can strengthen our role as valued consultants by providing innovative solutions for growing stronger, greener and healthier turf.”
