The Golf Course Superintendents Association of America and the National Golf Course Owners Association have been recognized by the International Network of Golf for their communications surrounding the 2006 Golf Industry Show.
The announcement came during the ING Industry Honors program in January. The program was created to recognize outstanding achievement in various business categories. ING is a non-profit, media-based networking organization whose mission is to bring golf media together with representatives from all walks of the golf industry to discuss issues, exchange information and improve communication.
The associations earned top honors in the Public Relations Campaign/Event category for their outreach with a multitude of constituents (members, media, exhibitors, vendors, golf associations, etc.). ING executive director Mike Jamison noted the award was based on the comprehensive, timely and widespread distribution of communications that was necessitated by moving the Golf Industry Show from New Orleans to Houston to Atlanta as a result of the devastating hurricanes last fall.
“There were numerous logistical issues to address as we condensed a two-year planning horizon into essentially four months,” GCSAA chief executive officer Steve Mona, CAE, said. “Communicating in a timely manner was crucial to our successfully hosting the event. It was also imperative that our communications engage members throughout the process.”
