FMC Professional Solutions released its newly designed FMCProSolutions.com Web site, offering users in various market segments easy navigation to all product information, including the recently acquired CB product line.
The new site features an array of images that visually separates each of the key business segments that FMC serves including pest control, golf course, lawn and tree care and nursery and ornamental markets. Visitors to the new FMCProSolutions.com can easily navigate to the market segment specific to their businesses and find a wide array of information relevant to that industry.
According to Rick Ekins, marketing manager of FMC Professional Solutions, the new FMCProSolutions Web site represents the “customer-driven innovation” approach that FMC brings to each market segment.
“FMC Professional Solutions is dedicated to bringing valuable, unique solutions to our end-users that are tailored to their specific business needs, and having a strong, focused new Web portal is part of that,” said Ekins. “We have brought numerous new products and exciting technologies to market the last several years and our new site is a great representation of those efforts."
Another strong emphasis in the redesign of FMCProSolutions.com was the integration with FMCezLearn.com. Currently home to online product learning modules, end-user and university researcher audio podcasts and written testimonials, field trial and lab testing videos as well as a variety of other rich media information, FMCezLearn is now easier to access directly through the main FMC Professional Solutions site.
