Courtesy of Deere & Company
The PGA Tour, Deere & Company and the Quad Cities Golf Classic Charitable Foundation announced that John Deere signed a multi-year extension to continue as title sponsor of the John Deere Classic through 2030.
Deere has been the event’s title sponsor since 1998. The 2025 tournament will begin July 3.
“I’m continually impressed by the passionate fan support the Quad Cities community shows for the John Deere Classic year after year — a true reflection of the pride and commitment Deere & Company brings to both its hometown and title event,” PGA Tour commissioner Jay Monahan said. “For more than 25 years, Deere & Company has elevated the Quad Cities through the John Deere Classic at TPC Deere Run, and the PGA Tour is proud to extend this valued partnership into the next decade.”
Since the tournament’s inception in 1971, the John Deere Classic has helped raise more than $189 million for charity, 99 percent of which has been raised since John Deere assumed title sponsorship.
“The John Deere Classic continues to be a powerful expression of who we are as a company — deeply connected to our customers, committed to our hometown communities and proud of our people,” Deere & Company chair and CEO John C. May said. “Year after year, hundreds of John Deere employees and retirees generously volunteer their time to help create a top-tier experience for players and fans. This event not only strengthens our global relationships but also delivers lasting impact right here in our hometown. We’re excited to extend our partnership with the PGA TOUR and build on this legacy through 2030.”
The John Deere Classic has been contested since 2000 at TPC Deere Run, situated just miles from John Deere’s world headquarters and constructed specifically to host the John Deere Classic. Each of its 18 holes are named after seminal moments in the community’s history.
“The John Deere Classic long has been the premier sporting event in the Quad Cities,” tournament director Andrew Lehman said. “When Deere initiated the ‘Concerts on the Course’ series in 2023, it broadened the appeal of the tournament to a segment of the population that was introduced to golf — and the beauty of TPC Deere Run — for the first time. The event’s annual economic and charitable impact continue to drive positive change and helps make the Quad Cities a better place to live.”
The Deere family sought to ensure the property always remained pristine, a directive that began when Deere’s granddaughter acquired the land in 1911. During construction of TPC Deere Run, architects D.A. Weibring and Chris Gray carefully routed around the area’s sacred Native American burial mounds, each identified in an architectural study co-commissioned by the family and Deere & Company prior to design.
The extended agreement also includes a continuance of John Deere’s global Official Marketing Partner program, as Deere retains its designation as official golf course equipment supplier, utility vehicle, mower, tractor and golf course equipment leasing company of the PGA Tour; and official golf course equipment supplier of the TPC Network.
