Becker Underwood, the global bio-agronomics and specialty products company headquartered in Ames, Iowa, has re-launched its Web site – www.beckerunderwood.com – with a new appearance and expanded functionality.
“Our focus was on making the site easier to navigate and more relevant to the needs of each of our global customers and site users,” explains Aaron Horn, IT manager. “A user may now choose from four languages – English, French, Portuguese or Spanish. Users may also choose to view only information relevant to their region or explore the entire Web site.”
When first visiting the site, the user is asked to identify his or her desired country region. The user may choose to save the selected region as the default setting. The user also may select a default language while retaining the option to change the language setting on a page by page basis.
According to Horn, the page was designed for best readability using 1024 X 768 screen resolution.
