Axion Golf -- a division of Axion International Holdings and provider of 100-percent recycled materials for building vehicular and pedestrian bridges, boardwalks and landscaping features -- has named Joe York head of market development for bridges and bulkheading.
York will secure new business from courses and resorts as well as parks, recreation and marine operations. Over the past 16 years, York has worked directly with golf's leading architects, owners and developers on dozens of high-profile course and real estate projects. York will represent Axion at the upcoming Golf Industry Show in New Orleans (Feb. 5-7), where the company will showcase its durable, environmentally-sound and cost-effective products in booth 1958.
In 1993 York spearheaded York Bridge Concepts' entry into the golf market, establishing the company as a top provider of timber bridges internationally. York has collaborated with course architects including Jack Nicklaus, Tom Fazio and Rees Jones on prestigious properties such as Valhalla Golf Club in Kentucky (site of the 2008 Ryder Cup), Trump National Golf Club in New Jersey, and Ohio's Canterbury Golf Club (host of multiple major championships).
York also has completed projects for some of the nation's largest builders, developers and golf course operators including Del Webb, Pulte Homes, Toll Brothers, Disney Corporation and American Golf. With an extensive background in mechanical engineering, York owns a vast knowledge of building materials, processes and the challenges posed by various topographies and environmental settings.
"We could not have found a more perfect fit for Axion than Joe York, whose background, expertise, contacts and passion will make him a tremendous asset," says James Kerstein, CEO of Axion International. "Adding Joe to our team brings instant credibility and firepower to our sales and marketing efforts in golf and beyond."
Axion names head of market development
Joe York will lead efforts for green bridge and structural products.