AQUA-AID has announced that William Brown, CGCS, has joined their team as director of brand development.
"AQUA-AID has grown dramatically in both the size and complexity of our business portfolio around the world over the past few years,” said Sam Green, chief operating officer. “As our brand has grown, so has the need for strong communication and education for our end users and distributors. We are very fortunate to be able to bring an industry leader like Bill Brown onboard. His experience as both a professional turf manager and technology expert in our industry will allow us to further develop our brands through digital and social media platforms.”
Many in the industry know Brown as the founder of Turf Republic, which he began four years ago to expand the use of technology among turf professionals, promote innovation and create an online community to share research and practical ideas around the world. Prior to that, Brown was golf course superintendent at Hartefeld National Golf Club and worked at other clubs in Pennsylvania. He’s also served in multiple chapter and GCSAA volunteer leadership roles. He earned his degree in turfgrass management from Penn State. Brown will continue to work from his home in Kennett Square, Pa.
“This is a remarkable opportunity with a company that’s growing, evolving and innovating,” Brown said. He added that the Turf Republic team will continue on even though he’s stepping away from day-to-day operations: “It was always meant to be bigger than the founding members and the amazing group of professionals that make up Turf Republic will continue to empower and inspire our community.”
Green said that the need to deliver information instantly made Brown a perfect choice for the company. “We live in a fast-paced world where end users want information and answers quickly from their smart devices,” Green said. “Our diverse portfolio, which includes AQUA-AID wetting agents, Verde-Cal calcium and potassium products, Worm Power Turf, Campey Imants equipment, and Vredo seeders, allows us to be involved in all aspects of agronomic programs over a broad spectrum of the turf and landscape industry. It’s vital we communicate quickly and clearly to provide turf managers with common sense solutions so Bill will have a busy and vibrant role on our team."
Brown can now be contacted at 484-889-1548 or bbrown@aquaaid.com.
"AQUA-AID has grown dramatically in both the size and complexity of our business portfolio around the world over the past few years,” said Sam Green, chief operating officer. “As our brand has grown, so has the need for strong communication and education for our end users and distributors. We are very fortunate to be able to bring an industry leader like Bill Brown onboard. His experience as both a professional turf manager and technology expert in our industry will allow us to further develop our brands through digital and social media platforms.”
Many in the industry know Brown as the founder of Turf Republic, which he began four years ago to expand the use of technology among turf professionals, promote innovation and create an online community to share research and practical ideas around the world. Prior to that, Brown was golf course superintendent at Hartefeld National Golf Club and worked at other clubs in Pennsylvania. He’s also served in multiple chapter and GCSAA volunteer leadership roles. He earned his degree in turfgrass management from Penn State. Brown will continue to work from his home in Kennett Square, Pa.
“This is a remarkable opportunity with a company that’s growing, evolving and innovating,” Brown said. He added that the Turf Republic team will continue on even though he’s stepping away from day-to-day operations: “It was always meant to be bigger than the founding members and the amazing group of professionals that make up Turf Republic will continue to empower and inspire our community.”
Green said that the need to deliver information instantly made Brown a perfect choice for the company. “We live in a fast-paced world where end users want information and answers quickly from their smart devices,” Green said. “Our diverse portfolio, which includes AQUA-AID wetting agents, Verde-Cal calcium and potassium products, Worm Power Turf, Campey Imants equipment, and Vredo seeders, allows us to be involved in all aspects of agronomic programs over a broad spectrum of the turf and landscape industry. It’s vital we communicate quickly and clearly to provide turf managers with common sense solutions so Bill will have a busy and vibrant role on our team."
Brown can now be contacted at 484-889-1548 or bbrown@aquaaid.com.