Matt Pauli has recently been named director of marketing at Standard Golf Company.
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In his new role, Pauli will manage both the domestic and international marketing communications for the company. Primary responsibilities include product and brand research/analysis, strategic planning and the execution of marketing campaigns for both Standard Golf and their products. He also interacts cohesively as a marketing communications resource for manufacturing, new product development, engineering and sales operations at Standard Golf.
During the past 15 years, Pauli acquired comprehensive sales and marketing experiences across the manufacturing, logistics and commercial real estate industries. Utilizing analytics and data, Pauli utilizes a clear project focus to aggressively identify new opportunities which deliver tactical business solutions. His client base has ranged from “mom and pop” retailers to the Fortune 500.
Before joining Standard Golf, Pauli served as the director of operations and marketing for MauiOwnerCondos.com where he created and orchestrated a successful corporate re-branding campaign for the company. In that role, he developed corporate websites, sales presentations and collateral, and a wide range of digital media and social networking platforms.
Pauli is a University of Michigan graduate with a bachelor's degree in communications and a minor in behavioral psychology. He also earned his master's degree in business administration at Michigan State University.