As SePRO’s Turf & Ornamental division continues to grow, so too does its roster, with Casey Zeller joining the company as the portfolio leader for turf and ornamental and Dr. Aaron Palmateer joining as a technical development leader for ornamentals.
According to John Wendorf, director of the division, Zeller brings a unique expertise to SePRO. “Casey has spent many years in his career focusing on finding new technical solutions and making them available to customers and helping well-known brands improve their go-to-market strategies to better serve their clientele,” Wenford said. “He brings to our team a fresh perspective and I’m quite confident he will contribute valuable insights to our division.”
Palmateer is known throughout the industry in large part due to his expertise in plant pathology. “Dr. Palmateer is a great friend to the industry,” Wendorf said. “He has helped so many growers solve their disease issues. It is hard not to know him, through his many speaking engagements, articles and in-person visits. He is an authoritative voice in this arena and we are thrilled to have him join SePRO.”
An Indiana native, Zeller grew up on a grain and livestock operation where his family continues to farm and raise registered Angus cattle. “In farming, there’s always room for improvement,” Zeller said. “Ideas to be explored to achieve better results. Whether that’s growing a healthier crop or raising healthier livestock. The same approach is essential to brands, too, and I have made it a point to place innovation at the forefront of everything I do.”
Zeller received a degree in agricultural economics from Purdue University.
Palmateer’s career has covered a broad geography that goes beyond the boundaries of the United States. “I’ve been fortunate to have first-hand experiences in managing pests and diseases in ornamental plants not only in the U.S. but in Central America and the Greater Caribbean, too,” Palmateer said, adding that the experience allows him the opportunity to better understand threats to customers.Palmateer received his doctorate in plant pathology from Auburn University and his master’s and bachelor’s degrees in plant and soil science from Southern Illinois University, Carbondale.